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Top 5 Reasons why you should own your

company’s namesake domain name:

To protect yourself and your company, you should be aware of the following reasons as to why you should own the rights to your primary company name website domain name (for example: www.mycompanysname.com ):

1. Marketing Value: If someone does a web search engine search for your full company name, they are more likely to find the website for your company’s namesake website domain name than they are to find an abbreviated or varied version of it. Therefore owning your primary namesake domain name will help your customers find your website easier.

2. Competitor Redirect: If you don’t own your primary namesake domain name, your competitor could buy it, and they will use it to redirect your customers to their website.

3. The Pissed off customer: If you don’t own your primary namesake domain name, an upset customer could buy it and smear you on the Internet. Trust me, it happens, and you don’t want them owning the rights to the number one/top search engine result for your company. They could do a lot of PR damage.

4. The Disgruntled employee: Everyone has current or past employees that do not like your company anymore for one reason or another. If you don’t own your primary namesake domain name, a disgruntled past employee could buy it post some damaging things about your company, and as long as they are telling the truth, you can not legally make them remove it (gotta love free speech).

5. Porn site advertising redirect: If you don’t own your primary namesake domain name, a pornographic website could buy it just for the traffic your namesake domain name is likely to randomly attract (i.e. your customers that search for you on the Internet), and the porn site operators will redirect those users to their porn site. This may sound far fetched, but this really does happen, and the ramifications can be embarrassing, irreversible, and even disastrous to your company’s image.

5. Domain name ransoming: If you don’t own your primary namesake domain name, someone else could and probably will buy it, and hold it hostage for thousands of dollars. They could even invoke one of the above scenarios as a tactic to increase the selling price. The sooner you acquire and take control of your primary namesake domain name, the more cost effective and useful it will be for you in the long run. Note: The operator of this website is not a ransom artist. We are a targeted marketing company that takes on the costs and risks of providing this service, and we only charge a small fee for proactive locating, acquiring, notifying, and transferring this domain name to a company that could benefit from it the most. We will never charge an unfair price for any domain name. Nor do we prefer to retain any domain names in our inventory.